Dec 14 Nike Zoom Kobe VII: Adaptation

It’s probably a good thing that Kobe Bryant’s new signature shoes, the Nike Kobe VII System Supreme, come with two different inserts depending on the style of play, as the Lakers front office woes have left the team in such a state of flux that its best player still isn’t sure whether he’ll need to attack fast or strong when the season tips off in less than two weeks. “Attack Fast” or “Attack Strong” are the two inserts that make up the Kobe VII System, the former featuring a Phylon midsole with Nike Zoom designed for quickness and speed, while the latter offers enhanced support by way of full-length Cushlon misole and ankle cuff for physical play in the paint. “Adaptation,” a new spot from Nike Basketball, shows how easily Kobe switches from one mode to the other, demonstrating the seventh installment of Kobe’s signature kicks are indeed a “different animal, same beast.”